Artikkel hos ABlogToWatch som på en fin måte oppsummerer mye av det jeg tenker om klokkeindustrien.
Kort sagt: Det er ruskevær på vei.
"In many ways the luxury watch industry is beholden to the global economy. When there is economic growth and bubbles, the watch industry is keen to invest in products and marketing. When growth outlooks are less exciting, the industry’s industrial capacity naturally shrinks and talent often departs. Today’s luxury watch brands are for the most part all in a transitional period in an attempt to discover sustainable business practices that will carry them forward. This transitional period with its bumps and instability will naturally preclude high volumes of risk taking and thus creativity.
While I can only guess what will come next for the luxury watch industry, I can safely say the we are seeing the end of an era, one of golden expectation and an unprecedented revival in traditional concepts for new audiences and enthusiasts."
Kort sagt: Det er ruskevær på vei.
"In many ways the luxury watch industry is beholden to the global economy. When there is economic growth and bubbles, the watch industry is keen to invest in products and marketing. When growth outlooks are less exciting, the industry’s industrial capacity naturally shrinks and talent often departs. Today’s luxury watch brands are for the most part all in a transitional period in an attempt to discover sustainable business practices that will carry them forward. This transitional period with its bumps and instability will naturally preclude high volumes of risk taking and thus creativity.
While I can only guess what will come next for the luxury watch industry, I can safely say the we are seeing the end of an era, one of golden expectation and an unprecedented revival in traditional concepts for new audiences and enthusiasts."